Why do we Need Arabic Voice Over for Marketing Videos?


Arabic is spoken by around 420 million across the globe, and it is the fifth popular language in the world. Arabic is also the official language of the United Nations and 28 countries. Despite its popularity, it is not easy to record Arabic language voice over due to its uniqueness and development. Before translating an audio or video translation project, there are certain factors to consider.

Arabic is the language used in Quran, and over a period it has become lingua franca for those living in the Islamic community. During the 8th century, the Arabic speaking locales from the Northwest part of Africa to Eastern Iran developed a unique and unintelligible, colloquial language with its base from Arabic. These dialects have some common features. With the rise of Islam classical Arab was formed and this language was used in the Quran and with it came to the rise of lingua franca.

MSA vs. Classical Arabic

Modern Standard Arabic (MSA) is more classical Arabic though it is called modernized. It includes concepts and words that were commonly used during the 8th century. In the Arab speaking world, there is not much difference between the MSA and the Classical Arabic. MSA is taught in the school and it is not used in the everyday speech. Though, MSA is useful for corporate and corporate communication. It is used in entertainment concerts and goes into content used for Northern Africa and the Middle East.

Understanding audience before going for Arabic voice over


·         First, find out if the content is for corporate or if it contains an official message. Sometime it could for TV content for countries like Sudan, in such cases it is important to dub it in Sudanese Arabic.
·       Arabic voice over services has to be attempted depending on the audience. The regional variations of the Arabic language are huge, and any misinterpretation can destroy the purpose of the transcription.
·         Before beginning localization, take care to answer all these questions. Engage local partners for voice review and script proofing. The content has to speak the local language.

Professional Arabic voiceover for online videos

Thanks to the mobile internet, the rise in online videos is rising by the day. Depending on the type of the content and the audience, a suitable voice over specialist has to be selected. The investment is sure to give you good returns. Good Arabic voice over services influences the audience to make a purchase. This can be done by Professional Arabic voiceover promotional video.

It is alarming to know the number of people watching videos on the internet today. In case your business has not tapped the online video marketing campaign then you are losing out on a major chunk of business. Get your content translated to meet the local market needs. All you need is an excellent Arabic voice over services and your deal is struck. The process is very simple, just add a webpage with the video column on the products and service provided in the local language. It can target your web audience.

Audio and video have become part of the sales strategies, and it helps to boost the market reach. A professional Arabic voiceover can do the trick for your business, make the most of it.


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